The Bezos blueprint : communication secrets that power Amazon's success
Gallo, Carmine2023
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Jeff Bezos built Amazon. A dreamer who turned a bold idea into the world's most influential company, a brand that likely touches your life every day. As a student of leadership and communication, he learned to elevate the way Amazonians write, collaborate, innovate, pitch and present. He created a scalable model that grew from a small team in a Seattle garage to one of the world's largest employers. In 'The Bezos Blueprint', Carmine Gallo reveals the communication strategies that Jeff Bezos pioneered to fuel Amazon's astonishing growth.
Main title:
Author:
Gallo, Carmine, author
Imprint:
London : Macmillan Business, 2023.
Collation:
304 pages ; 20 cm
Notes:
Originally published: New York: St. Martin's Press, 2022.Includes bibliographical references and index.
Audience:
Specialized.
ISBN:
9781035004119 (pbk)
Dewey class:
153.6658.45
LC class:
HF5718
Local class:
153.6
Language:
English
Subject:
BRN:
3628923
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